501.467.2980
WILLIE DODD
An Innovative and Forward Thinking,
Category & Marketing Professional
SKILLS & CERTIFICATIONS
Collection of my proficient professional and creative skills and industry recognized certifications.
For simplicity, items are not duplicated between sections.
I’d love to discuss with you all the tools, skills and more I can put to use to achieve you and your brand/company's short and long-term goals.
CERTIFICATIONS
Industry Recognized Certifications
A Collection of Category Specific and Relevant Certifications.
Category Management Association
Industry Standards Body
Space & Data Management
Relevant Software
Beginning RetailLink (8th & Walton)
Project Management Institute
Nonprofit Professional Organization
Certified Associate in Project Management (CAPM) - (In Progress - Dec 2018)
Management and Strategy Institute
Industry-Accredited Training and Certifying Body
Six Sigma Green Belt
Project Management- Lean Process
Executive Management
Adult Beverage
Industry Recognized Certifications
Level 1 - Sommelier (The Court of Master Sommeliers)
Professional Beer Server (Cicerone Certification Program)
SKILLS
Professional and Creative
Category Management
Data Analysis
Assortment Recommendations
Space Management
Opportunity Identification
Rapport Building
Presentation/Persuasion
Data Analytics
Data Analysis
RetailLink, POS, Syndicated Scanner/Panel (Nielsen, IRI), Atlas
Data Visualization/Presentation
Power BI, Excel, Powerpoint
Customer Insights
Gap & Leak Analysis
Trend Identification
Cluster Analysis
Software
Microsoft Office
Word, Powerpoint, Excel, Access, Outlook, Power BI
Adobe Creative Suite
Photoshop, Illustrator, InDesign
Google Online Ecosystem
JDA Space Planning
ShopperMX
Retail/CPG
Sales (B2B & B2C)
Merchandising
Retail Management
Account Management
Event Coordination
Business Development
Brand Advocacy
Workplace
Attention to Detail
Giving and Receiving Feedback
Emotional Intelligence
Accountability
Adaptability/Team Player
Prioritization
Research Based Problem Solving
Writing/Communications/Media/Creative
Content Development & Creation
Corporate Communications
Storytelling/Development
Technical Writing
Brand Development & Cohesion
Briefs
OTHER CERTIFICATIONS
Industry Recognized Certifications
When I was unsure of my next career step I chose to pursue certifications in a few digital/online related fields.
Google's Suite of Digital Marketing Tools
Analytics
Adwords
Search, Display, Video, Mobile, Shopping
Mobile Sites
Digital Sales
Double Click
Digital Marketing
Collection of Applicable Digital Marketing Certifications
Hubspot
Sales and Marketing Management Software
Contextual Marketing
Inbound Sales
Content Marketing
Email Marketing
Codecademy
Online Educational Coding Platform
HTML
CSS
Javascript (In Progress)
SQL